1. We are "marketing" based.
We develop websites for clients designed to do business and achieve objectives rather than to look "dynamic" and pretty.
Beginning with the careful translation of the business image into the design of the website. we carefully follow a development procedure that is based on a marketing strategy rather than a "design theme".
While we consider ourselves professional design craftsman, we are more a "Web Marketing" shop than a "design" shop. We find that our clients often need as much assistance with how to use and take advantage of their website as they do with the design and development. To us the planning, development, integration, implementation, and promotion of the website are all part of publishing a business or professional internet website on the Web.
2. We are inexpensive on purpose.
For us "inexpensive" indicates that our work is "cost effective" and beneficial to the client. A well developed website can be a very effective marketing media for a business...if it is developed effectively and does not eat up all the profits in costs.
To be effective, often a website has to be changed and updated often to do the job. Our clients depend on our being inexpensive in order to keep their websites up to date and immediate to the marketing initiatives.
To truly serve our clients well, we have to be inexpensive.
3. We take care of "everything".
Our clients have businesses, organizations and practices to run. They want us to take care of all the details and concerns regarding a website. They tell us what they want to accomplish with their website, we help them provide us with the information we need to do the job, and we take it from there. We make ongoing updates and changes simple and easy with no excuses.
We begin by using our advertising and marketing experience to help you carefully plan your website. We do not charge for the initial planning because we want the client to take careful consideration in the planning, and because we need a good plan to provide the client with an outline and estimate of the site cost.
We determine initially the website's objectives and expectations. We determine what we want the website to accomplish and develop around our objectives. We are guided, as we develop the website, by a marketing plan that is "built" into the design.
We guide and assist the client in organizing and creating the written text for the website. The quality of the text content is essential to the effectiveness of the website and the way it will be appreciated by the visitors and the Internet search engines.
We take the digital photographs and prepare the graphics for the website. Our professional quality photography is part of our development package to keep cost down. We have the capability of photographing in a variety of locations and merchandise types.
We assist the client in choosing and obtaining their Internet address. The Internet address or "Domain Name" will be registered for the exclusive use of the client on the Internet.
We publish the website on the Internet for the client.
When the client is pleased with the site, we make all the arrangements to have the website up and available with a "host server" on the Internet 24 hours each day each day of the week for as long as the client wishes.
When the website is published, we introduce the website to search engines such as Google and Yahoo. We also introduce the website to local and national directories. We assist clients interested in using their websites to advertise with search engines and directories. We assist the client from the beginning planning stage in making the website as appealing as possible to visitors and search engines, which assures the maximum benefit to the client from the Internet presence.
We continue to look after the website and make timely changes and updates as directed by the client for a nominal monthly fee. There are no long term contracts, technical, or administrative concerns. All fees are included in one reasonable monthly invoice.
We provide the client will daily access to statistics regarding how many people visit the web site and what they did during the visit. The statistics provide a depth of information for analysis to assure maximum effectiveness in utilizing the website..
We assist in integrating the website into the client's advertising and public relations initiatives. A website can greatly enhance the effectiveness or advertising and promotions and provide an amazing new marketing media for any business or organization when used skillfully.
We hope you will consider us to develop or improve your website.
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